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ACTIVE X NATURE

Currently, we are creating products that combine natural ingredients with active ingredients.
Through continuous studies focused on maximizing the effect of natural and active ingredients, we strive to provide you with gentler and more effective product.

ANUA’S ORIGINAL

We finally developed our own unique elements to enhance the effects of the natural ingredients we use. Our products, created by extracting the best essence of each ingredient, show outstanding effectiveness, truly representing the mission and value of our brand.


Active Ingredients

QUERCETINOL

#Soothing #Firm Skin

Our unique compound, Quercetinol, is extracted from the core component of heartleaf to maximize active ingredients.
It effectively soothes problematic skin and enhances the skin barrier.

WHITE JADE RADIANCE COMPLEX

#Whitening #Adding Luster

Our unique antioxidant compound combines glutathione and alpha-lipoic acid.
It effectively brightens the skin tone by addressing dark spots, wrinkles, and other shadows on the skin.

PANTHENOL

#Skin Barrier Care #Deep Soothing

Panthenol, extracted from vitamin B5, is an excellent moisturizing ingredient.
It strengthens the weakened skin barrier and provides deep soothing effects to rough skin.

PHA

#Non-irritating Exfoliation #Skin Refinement

PHA is an effective low-irritation exfoliating ingredient suitable for sensitive skin, which also helps retain moisture.
By gently exfoliating dead skin cells, it smooths out the skin's texture without causing irritation.

ANTI-SEBUM P

#Pore Care #Sebum Control

As its name suggests, this patented ingredient regulates sebum production and tightens pores, helping to balance the skin's moisture-oil ratio.
This results in achieving even and smooth skin.

HYALURONIC ACID

#Natural Hydration #Moisture Supply

This natural moisturizing ingredient is commonly found in the skin of all animals.
It effectively addresses dry skin, helping to maintain a hydrated and moisturized complexion.

NIACINAMIDE

#Uneven Skin Tone 

Niacinamide is an excellent brightening functional ingredient. It synergistically works with natural substances in the skin, causing minimal irritation.

PINK YEAST COMPLEX

#Hydrating Whitening #Skin Refinement

Extracted from naturally pink-colored yeast, this ingredient exhibits excellent skin compatibility and effectively prevents moisture loss.
As a result, it provides outstanding hydrating and whitening effects while refining the skin's texture.

NATURE Ingredients

#Freckles #Supple Skin

PEACH

Peaches grown on the verdant island of Jeju, South Korea, benefit from the island's marine climate and alkaline sea breezes, ripening into a rich and nutritious fruit. Peach is effective in enhancing skin immunity and provides excellent benefits such as whitening, antioxidant properties, and anti-aging effects. Moreover, it inhibits the production of tyrosinase, the enzyme responsible for melanin pigment, thus preventing freckles and melasma caused by intense sunlight while protecting the skin.

#Prevent #Soothing

HEARTLEAF

Our heartleaf grows on Ulleung Island, on the east coast of South Korea. It thrives in clean air and sea breezes, making it larger and stronger than ordinary heartleaf. Heartleaf is highly effective in reducing inflammation, making it beneficial for skin conditions like atopic dermatitis, acne, and blemishes. Moreover, heartleaf’s active ingredient, quercitrin, is good for skin regeneration and detoxification, accelerating cell turnover and soothing acne-prone skin.

#Whitening #Anti-Aging

GREEN LEMON

Thanks to the unique marine climate of Jeju Island, Jeju’s green lemon is known to contain higher levels of Vitamin C compared to regular lemons. The Vitamin C within green lemons brightens and smoothens the skin, while citric acid is known to effectively address blemishes and improve skin texture. Green lemons are particularly renowned for their exceptional ability for skin purification, anti-aging, and whitening.

#Moisture #Hydration

BIRCH

Birch is revered as the "noble of the forest," a guardian, and a queen—a beautiful tree whose all parts can be used for medicinal ingredients. Birch sap, with its acidic nature, helps balance the pH level of the skin, making it suitable even for sensitive skin types. Moreover, it boasts excellent soothing and moisturizing effects, making it a popular ingredient.